How to create a website that increases the awareness of your brand
If you want your website to become successful, just a good design will not be enough: it must first reflect the personality of your brand. When developing a design, you…

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7 popular typography trends in web site design
Typography is the style, location and appearance of printed letters / texts on a page. Currently, it has already become an integral element of web design. A lot of interesting…

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Website layout is one of the most important stages in the development of an online resource, as a result of which the layout drawn by the designer turns into HTML…

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Hamburger menu: a bit of history and alternatives

We continue to discuss the topic of navigation in web projects. After reviewing examples of bread crumbs, we decided today to talk about the so-called hamburger menu. There was a time when this element brought freshness and novelty to user interfaces on mobile devices. This icon has become not only an integral part of top mobile applications, but has also begun to be actively used in site headers (in adaptive versions and not only). It got to the point that the menu began to appear even where it was completely inappropriate. As a result, the criticism collapsed on the hamburger menu button, and the former favorite became the culprit in the controversy.

Let’s look at and discuss why this navigation format has gained such popularity, and does it have any worthy rivals these days? The material is based on this article, thanks to the author for interesting thoughts. We also recommend to look at examples of hamburger menu icons and scripts for its implementation.

HISTORY OF POPULARITY OF THREE MAGIC LINES
The history of adaptive hamburger menu began in 1981, when the designer of the company Xerox Norm Cox created an icon in the form of a hamburger. This image was used in the Xerox Star system to designate a list. However, the hamburger button menu gained real popularity in the era of smartphones: thanks to it, it was possible to fit difficult navigation through desktop applications on a small screen – it successfully hid behind three bars that resemble three components of a hamburger (two layers of bread and one – of meat).
The navigation option with a hamburger menu quickly became one of the most popular design elements for smartphones. To find the desired section / page, all you had to do was touch the screen, and not perform a whole series of actions.

If earlier the clutter of controls created chaos, distracted and increased the time to make a decision, now various drop-down lists, search strings, icons of social networks and much more are hidden behind a neat icon.

ALTERNATIVES OF THE HAMBURGER MENU IN NAVIGATION
This implementation of the menu is not easy has become a mandatory element of the design of smartphone applications. However, she has alternatives that are worth paying attention to.

TABS
Tabs for the menu
Wealthsimple
Tabs on LinkedIn / Google Photos
LinkedIn / Google Photos
Tabs are the easiest way to navigate. They are ideal for cases where the number of sections on the site does not exceed five. The first tab should be the main one, and the active one can be highlighted in color for convenience. Tabs can have subsections.

TABS + “STILL”
Tabs + “More” button
S trip
If there are more than five sections on the site, you can place four tabs in the top control panel, and the fifth one is entitled “More”. The remaining sections will open in a drop-down list or sidebar. Such navigation is better than the mobile hamburger menu on the site in that the frequently used functions are always visible.

GRADUALLY COMPRESSED MENU
Gradually shrinking menu
Bbc
An even better option is the menu that adapts to the width of the page. In this case, the maximum number of tabs that can accommodate the screen of a particular device is shown. If all the tabs still do not fit, they will be displayed in the “More” section.

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